About

Be Sweet was founded on the principle of being kind to others. Nadine Curtis created Be Sweet in 2003 while living in Cape Town, South Africa.

Be Sweet’s mission; to bring socially and environmentally friendly products to fashionable consumers that evoke an individual style and help support community development around the world.

Be Sweet works with job creation programs to give artisans the confidence and the means to support themselves and their families in otherwise economically depressed regions. “I started Be Sweet to support innovative craft that can be made by those less fortunate. Our products embody the ideals of beauty, creativity and resourcefulness.”

As well, Be Sweet gives back by donating a portion of its profits to educational development programs in South Africa.

Together, we can make a difference!

Nadine Storyk Curtis
Founder